American Express loves social media

American Express social mediaAmerican Express seems to love social media and that makes me love my American Express card even more. A couple of years ago Amex created Small Business Saturday as a response of sorts to Black Friday.

They must have liked what happened because since that time they more than any other credit card has embraced social media with innovative and interesting campaigns that have encouraged me to sync my card with their social media sites / accounts.

I think what American Express has done is genius, and I’d love to see other companies take a page out of Amex marketing handbook.   Do you have a Facebook, Twitter and or Four Square account and an American Express card? Definitely take advantage of these programs.

Amex Facebook campaign: Link, Like, Love

Amex Twitter campaign: Sync, Explore, Save

Amex Four Square

2 responses to “American Express loves social media

  1. Tremendous issues here. I’m very glad to look your post. Thank you a lot and I am having a look forward to touch you. Will you kindly drop me a mail?

  2. I’d be more interested if AmEx could give me a compelling reason to allow access to my social accounts. I see nothing in those links that explains why I’d want to do that.

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