Earlier this week photos of the Portuguese Bakery in Provincetown were making the rounds showing for sale signs in its windows. This set off a series of emails and comments on Facebook and conflicting stories about what was happening (so typical for Ptown). Some people were saying the owners are retiring and looking for someone to take over the business others said the Janoplis Family had no intention of selling and to quote the text from Mylan Janopolis that was shared with me, “The Provincetown Portuguese Bakery will live on…”
However, listings like the one below are what set off the chatter and made me wonder what exactly was going on. I suppose it gives townies something to discuss and gossip over during the quiet winter months.
But in response to all the chatter, the owners of the bakery took to Facebook this morning to post the following on their page, assuring customers that they are going nowhere.
The Portuguese Bakery first opened at its current location around 1900 (nobody can confirm the exact date). It remains one of the most affordable and least pretentious dining options in town and is a reminder of Provincetown’s more humble roots as a traditional Portuguese fishing village.
As Provincetown became a destination mostly for affluent gays and lesbians, small businesses have struggled to make ends meet. The Portuguese Bakery seems to have weathered all these challenges without ever losing their identity despite different families and owners over the years coming to run this successful business. If you’ve never visited Provincetown, I recommend ordering a Pasteis de Nata and coffee to go from the bakery. It’s a wonderful treat to enjoy while walking down Commercial Street or sitting on the beach in the morning.